Kenyan-based startup Aircart has launched an online platform that aims to help users sell any digital product using smart links.
Similar to international platforms like Gumroad, Aircart will be a storefront for digital content producers, allowing you to upload a product, add your preferred payment method, and immediately receive a shareable link that you can directly earn from.
Co-founded by Shadrack Apollo, Wyclif Okwiri, and Hassan Kombo, the startup is trying to tap into the African creator economy and is already reporting steady uptake saying hundreds of users have utilized its service since its June launch.
“Our key markets and the ones that have been driving most of the activity are India, the United States, Kenya, and Nigeria. These four countries account for more than 90 percent of our user base. We have plans to expand to more countries, and at the moment our concentration is on African countries,” Apollo told Disrupt Africa.
Aircart also plans to launch an NFT marketplace in the future and will start seeking capital shortly having been bootstrapped since launch. The startup currently charges 10 percent on each sale a creator makes using the link it provides.