YouTube will pay Kenyan YouTube content creators up to Sh1.1 million every month for short 15-second videos uploaded.
This is part of the new Sh10.98 billion ($100 million) Youtube fund set aside by Google in order for YouTube Shorts to catch up to TikTok and Instagram Reels. The funds will be distributed between 2021 and 2022, as a reward for creating exciting and engaging content on the global platform.
The fund will be distributed to thousands of eligible creators each month as a bonus payment, based on their content’s performance in the previous month.
The fund was only available to creators in counties including Nigeria, South Africa, India, UK, and the US among others with Kenyans only getting paid ad revenue for longer videos and music.
“Creators can receive up to Sh1.1 million ($10,000) based on viewership and engagement of their shorts content. To qualify, channels must meet the minimum eligibility requirements refreshed each month to give other creators the opportunity to receive a reward for their creative and unique Shorts,” Youtube said in a statement.
How to Sh1m Youtube Shorts Bonus
According to the platform, the level of performance needed to qualify for a bonus payment may change on monthly basis based on the location of viewers and overall growth of Shorts.
- Accept the bonus terms.
- Set up and link an AdSense account.
“The Shorts Fund is the first step in building a monetisation model for Shorts on YouTube and is a chance for creators to earn and build their growing businesses as the world focuses on economic recovery,’’ YouTube stated.
“Across the world, Shorts creators have already attracted millions of subscribers via their shorts-only channels.”